Story of the week

How to tell a numbers-driven story in six seconds

Vinevideos are increasingly being used tell a data-driven stories. The trick is to push one powerful number or fact since the videos are only six seconds long.  The number one killer of men and women by the US Department of Health is a good example.
In a blog article Simon Rogers recommends three tips when making data-driven Vine videos:

  • Keep it simple: one big number is enough for each one.
  • Make the idea behind the video memorable – but don’t over-complicate it. Does it support the story?
  • Remember Vine’s unique ability to loop – people will watch this again and again so try to create something that circles seamlessly.

To learn how to use digital tools to enhance your storytelling please contact us at: [email protected]

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